Product & Catalogue Copy

We write product descriptions for e-commerce, catalogues, hotel room categories, experience pages and service listings. The format changes but the problem is the same: the product has to feel worth it before the reader reaches the price.

For hospitality clients, room and experience descriptions tend to be generic because they follow a template. We rewrite them from the point of view of the specific guest they are for, not from the point of view of the property.

For product-heavy catalogues, we work from a specification sheet and develop a consistent voice that scales across the range without every description sounding the same.

Minimum order is 5 product descriptions. For catalogues over 50 units, contact us for a volume rate.

What is included

  • 5-20 product descriptions
  • Structured for SEO
  • Tone consistency guide
  • Variant notes where applicable
  • Category intro text
  • DOCX delivery
Start a project Choose this
← Email Funnel Writing Executive Ghostwriting →